We deliver results
Our team have consistently delivered for some of the worlds biggest brands
+ 60%
Exponential Growth:
Helped a US grocery retailer build customer-centric growth strategies whilst competing against the most aggressive retailer in the world. 95% of growth came from existing customers.
< 3 weeks
Improving Lifetime Value:
Delivered an end to end customer CLV (Customer Lifetime Value) model within 3 weeks for a Premier League Football Club.
+ £10m
Monetising Data:
Generated £10m in annual incremental revenue delivered through deploying SaaS based customer centric solution for a grocery retailer. Enabling the monetisation of consumer behavioural data and media opportunities for consumer packaged goods companies.
+ 95%
Category Growth Through Smarter Pricing:
Doubled category sales and units by identifying price sensitive customer and products important to them.
+ 100%
Improving Promotional Reach:
Doubled the customer reach (18% -> 36%) and redemption of front page promotions for a grocery retailer & provided framework and tools for commercial teams to make better promotional selections.
+ £12m
Increasing Transactions:
Generated £12m incremental revenue for a Premier League Football Club.
+ £1bn
Product innovation:
Created the seed for a ZAR1bn own brand development for a grocery retailer by identifying holes in baskets of core customers for key items.
< gap
Competitive Pricing strategy:
Closed the price perception gap on main competitor for a leading US retailer by identifying key products to use as the basis of price investment strategy.
x6 saving
Improving Cost to Serve:
Achieved a 6-fold reduction in cost to serve for a major Middle Eastern utility brand.
< 1%
Reducing Churn:
Reduced churn from over 3% to under 1% for a major Australian Telco brand.
x4 revenue
Driving Average Revenue per Customer:
Delivered a 4-fold increase in conversion to regular play amongst new players for a major UK gaming firm.
NOK47m
Preventing Poor Promotions:
Saved a retailer NOK47m in wasted promotions through re-classifying promotions on past behaviour using customer analytics.
Engaging Customers:
Generated over 500% ROI for a major international automotive brand via lifecycle marketing.
$30m
Generating Loyalty:
Developed a strategy and roadmap for a $30m omni-channel transformation for a major multi-band retailer.
~60%
Improved price perception:
Made a 60% correction to a retailers 'Key value items' which enabled them to invest correctly in items important to price sensitive customers, resulting in a NOK63m sales improvement.
500% ROI
Testimonials
"Great strategic thinkers that are able to analyse business challenges quickly and translate into sensible, robust action plans for business benefit."
"Very commercially minded, planning analysis & solutions that can be implemented within the confines of a clients realities, with tangible sales uplifts"
"Formidable, innovative, inspirational, smart. Show a deep passion for the role data can play in shaping intelligent communications"